University of Northern Iowa
Department of Communication Studies
Electronic Media Division

48E:003 Introduction to Electronic Production                                                  Spring 2002

Instructor: Dr. Joyce Chen                                              Office Hours: 11:00-12:30pm TTh
Office: 321 LNG                                                                                     1-3pm W
Office Phone: 273-2574                                                                         or by appointment
Class meeting times: Section 1: 9:30-10:45pm TTh 31 LNG

Prerequisites: None

Required Textbook:

Medoff, N.J. & Tanquary, T. (2002). Portable video: ENG and EFP (4th ed.). Boston: Focal Press.

Purpose

This course introduces you to the key components of production for the electronic media. The course is designed to give you experience in three areas: basic audio production, basic television production, and computer skills for audio and video production. You will learn the terminology and concepts of production and take part in hands-on exercises through which you develop basic creative production skills in news broadcasting, commercial, and musical video. As this course is one of two component courses needed to declare the Electronic Media major, it is important that you perform well. It is also the prerequisite to all production courses in the major, so it is critical that you master the skills from the class assignments.

Use of the Facilities

Attached is a copy of the revised Lab Rules now in effect. You are expected to abide by all rules governing use of the equipment and facilities. Failure to do so results in the loss of privileges, which prevents you from completing course assignments and passing the course.

You are expected to sign-in at the check-in/out office before using facilities, and sign-out after you have finished your work. Please check the lab hours.

Before using the facilities, you must sign an Equipment Liability Agreement. This states that you take financial responsibility for the equipment you use, which encourages you to treat the equipment in a professional manner.

Attendance

You must attend all class sessions because teamwork is one of several important criteria for judging your performance in this class. If you have a legitimate reason for missing class, you must notify me prior to the absence. Two or more unexcused absences will result in the loss of one-half letter from your final grade.

"The University of Northern Iowa is an Affirmative Action Equal Opportunity Institution. Students with disabilities and other special needs should feel free to contact the professor privately if there are services or adaptations which can be made to accommodate specific needs."

Grading

This course emphasizes the skills in audio and TV production, and computer applications for audio and video. There are a number of short assignments you will do during the semester. You will receive a detailed assignment sheet for each. You will receive a score for each assignment. These will be combined proportionally to arrive at your final course grade. However, if a final course grade is lower than C-, you will need to take this course again in order to meet the major requirement and take higher level production courses.

A list of the assignments and the percentages are shown as follows:

Attendance/Crew Performance

100 Points

Character Generator 50 Points
Audio Editing 50 Points
Computer Graphics 50 Points
Non-linear Editing 50 Points
TV Production #1 (Commercial/PSA with Editing) 100 Points
TV Production #2 (News Package) 200 Points
TV Production #3 (Musical Video) 200 Points
ExamX2 200 Points
   ===========================================
Total

1000 Points

A     950-1000 C+   780-799
A-    920-949 C     740-779
B+   890-919 C-    700-739
B     840-889 D+    <700
B-    800-839

According to the university's rule, any work that you turn in should be your own work done for this class. Plagiarism will result in FAILURE of the course and further DISCIPLINARY ACTION. Plagiarism includes "borrowing" other student's papers, other writer's work, or submitting the work that you did for other courses.

Supplies

The materials that you'll need for this semester include:

One 3 1/2" computer disk (for CG & teleprompter)

One Zip disk (for saving files of digital audio, graphics, pictures, etc.)

One 60-minute DV tape

One 60-minute audio cassette

The tapes are available for purchase in the check out office and may be paid for with cash, checks, or by charging to your U-bill.

Tentative Schedule:

Date

Lecture Lab
1/15 (T) Syllabus & Orientation Tour of Labs
1/17 (Th) Audio production
Audio Assignment
Audio Lab
1/22 (T) Audio production (Group) Audio Lab
1/24 (Th) Audio production (Group) Audio Lab
1/29 (T) Audio production (Chapter 4)
Audio Assignment Due

 

Classroom

 

1/31 (Th) Computer Graphics
Computer Graphics Assignment
213 Lang
Computer Lab
2/5 (T) Computer Graphics (Group) Multimedia Stations
2/7 (Th) Computer Graphics Assignment Due
Non-linear Editing
(Chapter 8)
Non-linear Editing Assignment

213 Lang
Computer Lab

 

2/12 (T) Non-linear Editing (Group) Non-linear Station
2/14 (Th) Non-linear Editing (Group) Non-linear Station

 

2/19 (T) Intro. to TV production (Chapter1-3)
Production crew function
Non-linear Editing Assignment Due

 

213 Lang

 

2/21 (Th) Script marking/Directing (Chapter 6)
Story ideas and audience interests

 

Equipment practice

 

2/26 (T) TV studio production (Chapter 5, 7)
TV production practice

Campus Calendar

Practice in Lab

2/28 (Th) TV studio production
Switch board skill test

 

Campus Calendar

 

3/5 (T) TV studio production

 

Campus Calendar
3/7 (Th) Midterm

 

3/12 (T) Character Generator (Group)
Character Generator Assignment
Practice in Lab
3/14 (Th) Character Generator (Group)
Character Generator Assignment Due
TV Production #1: Comercial/PSA

 

3/19-21 Spring Break (No Classes)

3/26 (T) DV Camera & Corporate & Professional Video – EFP (Chapter 10) Practice
3/28 (Th) Commercial (Group) Production
4/2 (T) Commercial Production Due (Group)

 

Production
4/4 (Th) Electronic News Gathering – ENG (Chapter 9)
News Package Editing (Chapter 8)
TV Production #2: News Package
Classroom
4/9 (T) News Package (Group)
4/11 (Th) News Package (Group)
4/16 (T) News Live Broadcasting

 

Performance Studio
4/18 (Th) Musical video (Chapter 10)
Musical video preparation
TV Production #3: Music Video
4/23 (T) Musical video production
4/25 (Th) Musical video production
4/30 (T) Musical video production

 

5/2 (Th) Final Exam
Music Video Due
5/7 (T) Finals Week: Flexible